👋🏻 Hello I am Natalie! I have been designing UX Experiences across Digital Products, Physical Collateral and Branding Experiences since 2017 across businesses for Startups and Small Medium Enterprises (SME).
To launch a marketing campaign for a month to gain a subscribers list. For the landing page that specialty coffee subscription that provides home delivery.
Empowering Active Lifestyles
with ActiveSG 💪🏼⚡︎
Empower users to prioritize family well-being by facilitating the planning and execution of at least one shared physical activity per week or month
A Sustainable Development Hackathon, Kiasu Dash 🏃⏱️
A Hackathon that was addressing Sustainable Development Issues. The aim for this app is to reduce unsold food wastage in bakeries by notifying customers around the area of limited-time offers.
Enhancing Bill Management For MySingtel 🧾📈
There is currently a lack of intuitive Bill Management experience on the Telco App, with an average satisfaction score of 5.35 out of 10 from the survey results, reflecting certain dissatisfaction and room for workflow improvement.
Design System
Standardisation ⚙️
Scalable Responsive Design System with consistent branding across various platforms and pages with 35% asset redundancy reduction and increased productivity.